Welcome! Kristen here. I opened Lucy James in 2019 with the goal to provide one shop where you can find a variety of quality, classic and fun pieces for your precious kiddos. Lucy James is named after my amazing daughter, who, along with her little brother, is always on my mind when I'm choosing items for YOUR little ones. I think about the comfort and convenience from a kid's and parent's perspective, to make sure absolutely everything in this shop is something I would purchase and love myself, and that my kids would choose to wear again and again.

I search high and low everyday for special brands creating fashion the right way. Sometimes it's a family run business showing their kids how to build a fulfilling career, a single mom making her designing dreams come true, or a company dedicated to producing ethical, eco-friendly fashion. The bottom line is, I take my time to find brands whose stories I'm passionate about, and YOU can feel great about supporting. One of my absolute FAVORITE parts of starting this business has been joining the small shop community, locally here in Miami, and beyond. It's truly such a special network, and supporting fellow small businesses by stocking their items in my shop is the absolute best feeling.                                                            

Why not just sell the typical stuff you can find anywhere? Being a mom myself, I can appreciate how much better it is to snuggle a baby in the softest little outfit, how gratifying it is to give an expectant mom the perfect gift to make her eyes light up with joy and excitement, and there's nothing quite like a little girl putting on her new dress and showing her mama how it twirls. I am personally picking each item on this site in hopes of giving you amazing moments like these.                                                                                                                

I hope you enjoy the items I have chosen for you, and can't wait to see them come to life! Hashtag your photos with #lucyjamesshop to share with me. I can't thank you enough for being here!